They are indeed the shallowest people imaginable.Fuck them & the advertising agencies that prey on them!But it's the cultural coverage that hints at the GOP's future when Trump is gone.
This coverage is all about aspects of American life that Republican base voters believe are their property: NASCAR, pro wrestling, the military, crimefighting. It envisions a world where cops are always good and crime is always lurking. Democrats are socialist, trans, and generally weird. Republicans are the guarantors of good old-fashioned normality.
As I said last month, Republicans in the post-Trump era could be like Republicans in 1988: a party trying to carry on in the absence of a twice-elected leader who is worshipped by the base. Before the George H.W. Bush campaign found the secret to defeating Mike Dukakis (racist scare ads about Black criminals), Bush played the GOP culture card. He talked about enjoying pork rinds. He campaigned with country music legend Loretta Lynn (who said of Dukakis, "Why, I can't even pronounce his name!"). He toured a flag factory (at a time when his campaign was floating rumors that Dukakis's wife, in her youth, had burned an American flag*).
Republicans don't really care about the needs of NASCAR fans who eat pork rinds. But it's effective branding, and it will keep the GOP going once Trump is gone.
*This reporter burned a Yankee flag in his living room once, some 40 yrs, ago, possibly on or near the Fourth of July; some s.o.b. (Think he called hiself Zontar, Zondar, Zandar or something similar; does anyone remember who I mean?) actually tried to stop me, & then got hissy about it!
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