Wednesday, November 22, 2017

Today In Branding, Real Estate & Deal-Making

Need we remind you that property is theft?
New York Times:
Trump Organization Will Walk Away From Its Struggling SoHo Hotel in New York  —  The announcement came on his television show, “The Apprentice.”  Donald J. Trump would open his second luxury hotel in New York, a “work of art” in the SoHo neighborhood of Manhattan that would become “an awe-inspiring masterpiece.”
Bear in mind that, despite the impression the fake news headlines might give you, Lumpy does not actually own these fucking dumps.
Both properties were examples of the sleight of hand Trump has employed to make himself sound like
a more impressive real estate executive than he was. He owned neither property, but instead managed them and lent his name to the buildings.

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