Not A Bad Deal?

Los Angeles, CA -- Paramount Pictures is exploring a new frontier by participating in an offer to sell Seagate hard drives with a copy of the latest "Star Trek" movie and 20 other films already on board.
The one-month offer, which both companies called an industry first, would combine a 500-gigabyte hard drive with a free version of 2009's "Star Trek" for an online promotional price of $100. An empty 500 GB Seagate hard drive usually sells for $140.
The pre-loaded movies come with a Windows-based digital rights management system that prevents file sharing. They take up about 50 GB of the drive itself.
Associated Press

Further research indicates this may not be a good deal.

Going crazy w/ the research indicates this is not in any way a good deal:

A choice of up to 20 popular Paramount titles can be unlocked for a fee:
* The Curious Case of Benjamin Button
* GI Joe
* Shooter
* The Hunt for Red October
* The Italian Job (2003)
* Ghost
* Patriot Games
* Beowulf
* Enemy at the Gates
* The Spiderwick Chronicles
* The Love Guru
* Coach Carter
* The Manchurian Candidate (2004)
* Nacho Libre
* Jackass 2.5
* A Plumm Summer
* Carriers
* Dance Flick
* Jimmy Neutron: Boy Genius
* Sky Captain and the World of Tomorrow

A new category in motion picture entertainment, lower even than direct to DVD: Direct to hard drive. Unlock them for a mere $9.99 each, or spend valuable moments deleting this crap from your new drive, which may not last more than a couple of months. (Two remakes & Jackass 2.5? You wonder what goes through their minds.)