Monday, October 26, 2009

Annals Of Ratings

CNN loses. Interesting that Glenn Beck's numbers aren't given, though Beck, whose FOX news appearances occur at 1700 & 0200 ET, aren't in prime time. But if Bill O'Reilly (highest rating) has 881,000 pairs of eyeballs at 2000 ET, what does that say about Beck's alleged two million or so viewers? Can we then assume most of them are above the 54-yr.-old upper limit of the desired demographic, & that most of them hurry their early-bird dinners to get back to the retirement home by 1700 to see their hero? (Here on The Coast, we figure they wait until Beck's over at 1500 to go to dinner.)

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